How To Drive More Traffic To Your Blog
- Incorporate social influencers into your blog posts (where relevant). Writing about, say, social media? If you cite a prominent example like Gary Vaynerchuk, it’s a win-win: your post has more credibility because you’ve cited a specific example, and the thought leader in question may be inclined to promote the blog among his or her communities, since it mentions them favorably. Same goes for any niche community, whether you’re citing socially-savvy surfers or sushi chefs.
- Add a link to your latest article in your Twitter bio and ask for retweets. Use your Twitter “real estate” by linking to your latest article in your Twitter bio. You can also drive social sharing by specifically asking others to retweet it. (If you create huge amounts of content, you can’t do this all the time, but it’s powerful when used sparingly.) Indeed, a study by Social Bakers of thousands of brands on Twitter found that users who asked their followers to “RT” their tweet received 73.48 average retweets per tweet. Compare that with just 2.09 retweets for those without a call-to-action.
- Send your blog post to relevant people/organizations/blogs that would be interested in reading it and sharing it with their networks. You can simply send a message such as, “I recently published an article on the top apps for entrepreneurs and thought your readers might find it interesting.” Offer to reciprocate by sharing or linking to a relevant post of theirs. Daniel’s writer friend Brian Honigman occasionally emails him with a specific ask: will Daniel share an article Brian has written on social media? If Brian were to merely tweet out his article, many people (including Daniel) might miss it, but an email request cuts through the clutter.
- Send your blog post out to any person or entity mentioned. It’s not just social influencers – if you mention a local bakery or car dealership or a software company in your post, send them a link and alert them. It’s likely they’ll be interested in reading and promoting it, as well.
- Share your article on other social networks. Pinterest, Vine, Storify, Digg, Quora, Reddit, StumbleUpon, and Care2 are just some of the many options for sharing your work.
- Leverage Google Authorship. As SEO expert Jayson DeMers has discussed, signing up for Google Authorship allows your author profile to appear by your posts and connects it with your Google+ profile.
- Utilize LinkedIn groups. Post the blog via relevant LinkedIn groups. You can join up to 50 groups and many have thousands upon thousands of members—dramatically increasing your potential reach. For instance, if you’re a woman in social media who lives in New York, you might consider joining the “Social Media Marketing” group, with over half a million members.
- Include visual content and videos. Study after study has found people engage more with images, infographics, videos, and the like. It’s a powerful way to get readers connected.
- Make your blog SEO friendly. Include a headline that users might search for in Google, such as a “how to.” Repeat keywords from your headline in your post (but not too frequently, or you’ll look like a spammer). And make sure to link to credible outside sources and think about how you can truly add value to the reader. What Google and other search engines seek to prioritize is quality information.
If you do so you will see it actually works
Source:http://www.forbes.com/sites/dorieclark/2013/11/01/how-to-drive-more-traffic-to-your-blog/
